GEO tool: AI-powered GEO simulations for your business

Our GEO tool simulates how ChatGPT, Gemini, and other AI systems evaluate your website providing clear, actionable recommendations to improve your visibility in AI-generated search results.

Why GEO is becoming essential for businesses

Generative search systems such as ChatGPT, Gemini, and Google AI Overviews are reshaping the rules of digital visibility. While traditional SEO remains important, AI systems are increasingly determining which companies, content, and brands are referenced or recommended in generated responses. As a result, businesses need new approaches to analyze and strategically optimize their visibility across AI-powered search environments.

As a leading Data & AI partner, we help organizations understand the implications of this shift early and leverage it as a competitive advantage. Our GEO tool provides the foundation for measuring visibility within generative search systems and identifying optimization opportunities through a data-driven approach.

How AI Is Changing Search Behavior and Digital Visibility

What does this mean for your business?

01

The effectiveness of traditional SEO measures is declining

02

Visibility in generative search systems is becoming a key competitive differentiator

03

Conventional tracking tools can only capture the impact of GEO optimization with significant delays

04

Most market recommen­dations remain generic and are difficult to translate into actionable measures

05

Websites require continuous adaptation and optimization to remain competitive

06

Visibility within AI systems is still difficult to measure accurately

The solution: AI-powered GEO simulations

With our innovative GEO tool, we simulate in real time how generative AI systems interpret and evaluate your website and how potential website optimizations would impact your visibility. This provides immediate insights into which content, structures, and messaging should be improved and which optimization measures will deliver the greatest value.

More than just an AI SEO tool: key benefits at a glance

  • Immediate, measurable insights instead of lengthy analysis cycles
  • AI-powered simulations rather than passive tracking solutions
  • Actionable recommendations for content and site structure optimization
  • Direct ROI validation through simulation-based optimization
  • Optional scalable dashboard for running independent simulations

A well-thought-out AI strategy enables companies to clearly define their specific goals, identify areas of application and manage the use of AI technologies in a targeted manner. This ensures that all AI initiatives are coordinated with overarching corporate goals and that a solid infrastructure, reliable data base and the necessary expertise are available. Strategic planning minimizes risks, increases acceptance and lays the foundation for sustainable success with AI.

Our advice on AI strategy forms the basis for the data-driven and AI-based transformation of your company. Together, we will work out how you can strategically implement the transformation and select the most promising deployment options for your company.

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Fundierte Expertise

GEO tool: How the AI simulation works

1. Define relevant search queries and competitors

The process begins by identifying relevant search queries, topic areas, and competitors. Together, we define the areas where your digital visibility should be strengthened and where GEO optimization can generate the greatest impact.

2. Simulate visibility across AI systems

Our AI-powered solution then analyzes your website against relevant competitors and simulates how generative search systems interpret and evaluate your content. Based on these simulations, we identify specific opportunities to improve content quality, site structure, and relevance—helping you increase your visibility in AI-generated responses.

3. Implement and validate optimizations

Next, we implement the prioritized recommendations and validate their impact through additional simulations. This data-driven approach makes potential improvements measurable before any changes are made to your live website.

Our strength

statworx is one of the leading Consulting and Development Companies for Data & AI in the German-speaking region.

We focus intensively on the interfaces between people, economy, society, environment, and AI technology.

Sebastian Heinz
Founder and CEO statworx

Our spotlight topics at a glance:

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OpenAI
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ml flow
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Airflow
Shiny
Kubernetes
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Dataiku
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SAP
Databricks
Tensorflow
Python
Azure
aws
PyTorch
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years of experience in Data Science, ML, and AI

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clients from 10 industries and growing

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experts from more than
17 fields of study

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successfully implemented Data and AI projects

GEO

Achieve greater visibility in AI systems through three simulation cycles

Our GEO simulations follow an iterative optimization approach. Across multiple simulation cycles, we analyze your website, identify improvement opportunities, and validate the impact of implemented changes.

This enables data-driven optimization with measurable results without making risky changes to your live website.

First insights into the GEO tool

GEO simulation dashboard
Actionable recommendations

Scale independently with a dedicated dashboard

Once the initial optimization phase is complete, you can optionally continue running simulations independently through your own GEO tool dashboard. This enables your organization to scale website optimization efforts efficiently and sustainably over time.

Benefits include

  • Faster optimization cycles
  • Greater autonomy for your teams
  • Scalable GEO processes
  • Continuous performance monitoring

Transparent pricing for our AI powered GEO tool

Our hybrid pricing model combines an initial calibration phase with an ongoing usage component. This approach establishes the foundation for accurate and realistic GEO simulations while enabling continuous, data-driven optimization of your visibility in generative search systems – with measurable results.

01 One time onboarding fee

At the start of the project, we conduct a comprehensive onboarding process to set up and calibrate the GEO simulations.

This phase includes:

  • Data preparation and cleansing
  • Analysis of your website structure and content
  • Identification of relevant search queries
  • Competitive benchmarking
  • Calibration of the simulation models

The onboarding phase lays the foundation for all subsequent simulations and ensures that results are as accurate, realistic, and actionable as possible.

EUR 5.000

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02 Monthly subscription

Following onboarding, you will receive access to the GEO platform.

The monthly subscription includes:

  • Self-service GEO simulations via the dashboard
  • Continuous analysis of additional websites and landing pages
  • Direct identification of actionable optimization opportunities
  • Scalable usage throughout the agreed subscription term

This enables you to regularly evaluate new content, websites, and optimization initiatives, and assess their impact on visibility across generative search systems.

EUR 3.500

Inquire now

Which businesses benefit most from our GEO tool?

Our AI-powered simulations are designed for digitally mature organizations where organic visibility is already a key driver of business growth. In increasingly competitive markets, success depends not only on ranking in traditional search engines but also on being visible within generative AI systems.

The GEO tool is particularly valuable for companies that want to understand, measure, and optimize their presence across AI-powered search experiences and recommen­dation systems.

The GEO tool is particularly well suited for organizations with

  • A strong reliance on SEO and content marketing, where organic traffic is a key driver of leads, revenue, or brand awareness
  • Highly competitive digital markets, where visibility has a direct impact on business performance
  • International or complex content ecosystems that make continuous optimization challenging
  • Lengthy review and approval processes, where rapid insights and data-driven prioritization create significant value
  • A strong innovation mindset and high AI affinity, seeking to leverage emerging technologies early and gain a competitive advantage
  • Large websites or numerous landing pages, where manual GEO analysis is time-consuming and difficult to scale

The greatest value is typically realized by marketing, SEO, and digital teams that want to actively manage their visibility in generative search systems and prioritize opti­mi­za­tion efforts based on data-driven insights.

GEO simulations

AI-powered to more visibility

As a leading AI consultancy, we have been helping organizations successfully implement data- and AI-driven solutions for years. Our GEO tool is built on proven methodologies developed through real-world client engage­ments and can be efficiently adapted to a wide range of business scenarios.

With statworx, you gain more than just technology—you gain an experienced partner dedicated to helping you strategically optimize your visibility across generative search systems.

Request an initial consultation

01
Free consultation

Discuss your challenges and goals in the area of Data & AI with us.

02
Tailored offer

Receive a customized and transparent offer.

03
Presentation & contract award

We present our approach to all relevant stakeholders.

04
Onboarding with project team

Our dedicated project team takes care of your needs.

Create value from Data & AI
Non-binding initial consultation
Free situation and requirements analysis
Response within 24 hours
Marcel Plaschke
Marcel Plaschke
Head of Strategy, Sales & Marketing
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GEO tool for businesses: FAQ

What is a GEO tool?

A GEO (Generative Engine Optimization) tool helps businesses analyze and improve their visibility in generative search systems such as ChatGPT, Gemini, and AI Overviews. Unlike traditional AI SEO tools, GEO focuses on evaluating and optimizing content for AI-driven search experiences through simulation-based analysis.

How do GEO simulations work?

A GEO simulation analyzes how generative AI systems interpret a website and which content is most likely to be referenced for specific search queries—without requiring any changes to the live website. Based on these insights, optimization opportunities can be identified and tested through simulations.

What are the benefits of AI simulations compared to traditional analyses?

Traditional analyses often reveal the impact of changes only after implementation. AI simulations allow businesses to assess potential outcomes in advance, enabling more effective prioritization of optimization efforts and reducing implementation risks.

Which AI systems are covered by the GEO tool?

Our approach is aligned with the mechanisms of leading generative search systems, including ChatGPT, Gemini, and AI Overviews. This provides businesses with realistic insights into their visibility across the most relevant AI environ­ments.

How often should GEO simulations be performed?

Because generative AI systems, content ecosystems, and competitive landscapes evolve continuously, GEO should be viewed as an ongoing process rather than a one-time initiative. Regular simulations help identify new optimization opportunities, assess changes, and improve visibility over time. The ideal frequency depends on your content velocity and market dynamics.

Which businesses benefit most from the GEO tool?

The GEO tool is particularly valuable for organizations with a strong reliance on SEO and content marketing, highly competitive digital markets, or complex content structures. It is especially beneficial for businesses where organic visibility is a key driver of growth.

Can I run GEO simulations independently after the initial analysis?

Yes. Following the initial optimization phase, additional simulations can be conducted through a dedicated dashboard. This enables teams to test, monitor, implement, and continuously refine GEO initiatives independently.

How does statworx support GEO optimization?

We support organizations throughout the entire process—from analysis and simulation to the implementation of concrete optimization measures. By combining our Data & AI expertise with our proprietary GEO tool, we help make visibility in generative search systems measurable, actionable, and scalable.

What is the difference between SEO and GEO?

SEO (Search Engine Optimization) focuses on improving visibility in traditional search engines such as Google. GEO (Generative Engine Optimization), on the other hand, focuses on visibility within generative AI systems such as ChatGPT, Gemini, and AI Overviews. While SEO is primarily concerned with rankings and clicks, GEO aims to ensure that content is recognized, referenced, and used by AI systems as a trusted source. As search behavior evolves, both disciplines increasingly complement one another and are essential for sustainable digital visibility.

Marcel Plaschke
More questions?
Marcel Plaschke
Head of Strategy, Sales & Marketing